What does it mean if someone asks if it’s pink?

Posted by: Charlene Silvernail - Former Revenue Cycle Director at B.E. Smith Agency (2018–2021)

The comments section of any given person on TikTok, especially if they are a pretty young woman, is riddled with variations on the phrase; I know it's pink, "I bet it's bubblegum pink," I know it's grippy, It's definitely #FF94A4. For the unassuming older adult, not jaded by an adolescence spent chronically online, these comments may be as cryptic and insignificant as any popular slang wielded by 15-year-olds online.

I remember that as a house officer, I once wore a pink shirt in the early ‘70s and the consultant surgeon gave me a bemused look. Call me chicken, but I didn’t repeat that dress ensemble. In various ways, pink became associated with even protest and awareness of LBGT and Pink triangles, once used by the Nazis to target homosexuals became a symbol of gay activism. However even in the fight against breast cancer, a pink ribbon was used as a symbol. I guess it’s symbolic of the way society tends to embrace different values and use colours to identify with it.

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Is it pink?

The other aspect about pink is its erotic connotations and its hint of nudity and sexual allure, and by and by, pink went from luxury to working class and from sophisticated to vulgar! But then in the 1950s, Elvis had a Cadillac in shocking pink. Perhaps somewhat frivolous. And then the Barbie dolls came along in all shades of pink. The Japanese seem to use pink in their cosplay as some sort of cute femininity.

But even they would be shocked to learn the real meaning of a phrase as ubiquitous on TikTok as teens are themselves; casual teen sexual harassment. There are scores of kids, oftentimes boys, speculating about the exact color hex codes of their fellow TikTokers' genitals. For the unacquainted, here's what "bubblegum pink" comments on TikTok mean.

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The answers reveal that "Is it pink?" is a controversial trend originating from social media, particularly TikTok. While some responses suggest benign interpretations, most indicate that the phrase has sexually explicit connotations, making it inappropriate for classroom discussion.

Seems to me that social media has created quite a lot of new attributions to the colour ‘pink’. And the way society evolves often changes over the years at various times perceiving this colour as a colour in transition – sometimes feminine, perhaps sophisticated, even erotic and maybe even kitsch (in poor taste).

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• "Seems to me that social media has created quite a lot of new attributions to the colour 'pink'."

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What does it mean if someone asks if it’s pink?

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